Last Update 5/22/13
This Policy is intended to explain how we collect information, what information we collect and how we use it, with whom (if anyone) we share such information, and how you may correct and/or opt out of such collection.
Frequently Asked Questions
- What personal information is collected?
- How is my personal information used?
- Will my personal information be shared?
- What are cookies and how does Gerber Childrenswear use them or similar applications?
- How do I review or update my personal information?
- How do I opt out or remove my personal information?
- What steps does Gerber Childrenswear take to keep my personal information secure?
- Does Gerber Childrenswear protect children’s privacy?
- How will Gerber Childrenswear inform me of changes to this policy?
- How does this policy apply to sites linked to the Site?
- Will my information be included in aggregate information?
Gerber Childrenswear may collect information from you that you provide when making a purchase on our Site, logging into your account at the Site, registering with us, participating in one of our online communities or customer groups, (such as our Real Moms program), signing up for email updates, participating in one of our promotions, or participating in a survey. The information collected may include your name, mailing address, email address, phone number, or credit card number. In addition to your personal information, we may maintain a record of your purchases made on the Site or over the phone. Also, when you visit our Site, we collect your Internet provider (IP) address and maintain a record of your activity on the website.
Personal information that is collected may be used to administer the Site, confirm and process your order, contact you regarding updates to your order, or provide you with marketing information regarding the Site and product updates, special promotions, and product information pertaining to us or our Partners, and for similar issues. Marketing information may be provided via mail, email, or telephone. If you do not wish to receive marketing correspondence, please call us at 1-800-461-7842.
Purchase records or information collected regarding your website activity may be used to tailor our product offerings and marketing promotions to your interests and to make your shopping experience more enjoyable and convenient.
We may engage third parties to serve ads on our behalf across the Internet and sometimes on the Site, or to collect and analyze information, such as how customers navigate the Site and which products they browse and purchase, so that we may make improvements to and enhance visitors use of the Site. They may collect anonymous information about your visits to the Site and your interaction with our products and services. They may also use information about your visits to our Site and other websites to target advertisements for goods and services to you. These targeted advertisements may appear on our site or on other sites that you visit. No personally identifiable information is collected in this process. If you do not want us or our agents to collect this information, you may opt-out. Opting-out will not in any way affect your use of our site. In order to opt-out please contact us at 1-800-461-7842.
We may also use web beacons (or clear GIFs) on our Website or include them in an email message we send you. Web beacons (also known as "web bugs") are small strings of code that provide a method of delivering a graphic image on a web page or in an email message for the purpose of transferring data back to us. The information collected via web beacons may include some of the information described in the Log Files section above, as well as information about how a user responds to an email campaign from Gerber (e.g., the time the email is opened, where does the user link to from the email, etc.). We use web beacon information for a variety of purposes, including but not limited to, site traffic reporting, unique visitor counts, advertising and email auditing and reporting, and personalization.
If you have a registered customer account with Amazon.com, you may access your information via the "Your Account" tab on the Site, or via Amazon.com. You may make changes to your personal information, email preferences, or mailing preferences there.
You make changes to your information in Gerber Childrenswear’s Real Mom program, or request removal from the Real Moms program, by calling 1-800-461-7842.
If you prefer not to receive marketing emails and/or mailings from Gerber Childrenswear, and you are a registered user online, you may “opt out” by calling 1-800-461-7842. If you only wish to unsubscribe from emails, click on the “unsubscribe” link at the bottom of the email. You may also contact customer service by calling 1-800-461-7842.
We maintain a "Do Not Mail" file to ensure we honor your “opt out” requests. Please note that, since mailings are planned in advance, it may take up to eight weeks for your mailing "opt out" to become effective. If you make purchases from our website, you will still receive order and shipping confirmation emails. In addition customer service may need to contact you by phone, email, or mail with questions related to your order.
The security of your personal information is very important to us. We have implemented measures to ensure your information is processed confidentially, accurately, and securely. Our website uses Secure Sockets Layer (SSL) technology to encrypt your order information, such as your name, address, and credit card number, during data transmission. Once you begin the checkout process you will be in secure mode and should see either a solid key icon or a locked padlock icon at the bottom of your Internet browser window. In addition, the beginning of the Gerber Childrenswear URL address at the top of your browser should change from "http" to "https" – the "s" standing for secure.
We restrict access to personal information collected about you at our web site to our employees, our Partners' employees, or others who need to know that information to provide services to you or in the course of conducting our normal business operations. While no web site can guarantee security, we maintain appropriate physical, electronic, and procedural safeguards to protect your personal information collected via the web site. We protect our databases with various physical, technical and procedural measures and we restrict access to your information by unauthorized persons. We also advise all Gerber Childrenswear employees about their responsibility to protect customer data and we provide them with appropriate guidelines for adhering to our company's business ethics standards and confidentiality policies.
Because we are in the infants’ and childrens’ wear business, we are especially concerned about the safety and security of children. The Site is intended for use by individuals 18 years of age and older. We will not knowingly request personally identifiable information from anyone under the age of 13 without prior verifiable parental consent. If we become aware that an individual is under the age of 13, and has submitted any information to Gerber Childrenswear for any purpose without prior verifiable parental consent, we will delete his or her information from our files.
If you are a California resident, you may ask us to refrain from sharing your information (whether collected online or offline) with third parties for their marketing purposes. Please tell us your preference writing to us at:
Gerber Products Company
Attn: Gerber Childrenswear LLC
445 State Street
Fremont, Michigan 49413-0001